The Blue Illusion brand embodies and celebrates women, their passion for life and generosity at heart. Our French-inspired style embraces everyday Joie de Vivre making each experience unique and unforgettable. We welcome you to our ‘Joie de Vivre’, a place to share information, styling tips, travel inspiration and celebrate all things French. We hope you enjoy taking a few moments from your day to enjoy our articles…

February 2019

Autumn Collection Launch

Autumn Collection Launch

Autumn in France is alive with hues of yellow, orange and red foliage. French philosopher Albert Camus once wrote; “Autumn is a second spring where every leaf is a flower”.  So it’s easy to be inspired by the changing colours, start layering with more complex and textural pieces and embrace Autumn fashion. 

Continue Reading