What happens when a woman chooses to immerse herself in the opulence of 16th century moody florals and the vintage bohème glamour of French Pyjama dressing? Pure artful magic...

When mothers and daughters come together, there is a powerful light that shines beyond the flash of the camera lens. Such as the case of our photoshoot with model Samantha Harris and Mum Myrna Davison...

What have I learnt about my mother all these years? Is that in the words of Maya Angelou, “A mother’s love liberates”. That through fashion and a joie de vivre – it’s always possible for a woman to shine..

This month at Blue Illusion, we invite you to celebrate your Maman in style with a précieux Blue Illusion gift...

Watch the delightful video interview here of magnifique mother-daughter modelling duo, Ujjwala and Ksha Raut, the stars of our Rue Saint Honoré campaign...